A recent member survey conducted by Roy Morgan has confirmed that Regional Australia Bank has some of the most satisfied members in Australia, with the bank achieving an incredible 92% customer-satisfaction rating.
Not only that, but 91% of the Bank’s customers agreed that Regional Australia Bank makes banking easy. That’s up 2% from last year.
Regional Australia Bank Chief Customer Relationship Officer, Bill Miller says that this increase is due largely to the bank’s latest innovations and a continued focus on the customer relationship and experience.
“These results are particularly satisfying for us during a time when confidence in the banking sector is low. It is confirmation that our ongoing strategy and value proposition is being acknowledged by our customers and in the community”
The latest Roy Morgan Net Promoter Score* of the banking industry has benchmarked the industry at -4.03%, the lowest it has been for years. Regional Australia has bucked the trend with their Net Promoter Score coming in at 52% one of the highest amongst all Australian banks.
This accomplishment is due in no small part to the phenomenal success of Regional Australia Bank’s Community Partnership Program and other sponsorships provided to local communities.
“In 2018 we managed to donate over $1.5 million back to the local communities, helping to alleviate some of the problems brought about by a pretty tough year,” added Miller.
And, the giving doesn’t stop there, with the bank not the only one giving back to the community.
Jan Johnson, the winner of Regional Australia Bank’s Member Survey giveaway, has generously decided to donate her winnings of $2,000 back to the drought appeal.
Jan and her husband Nigel have been Regional Australia Bank customers for over 40 years. They were both raised on farms, so they understand what farmers are going through now and their decision to help local farmers during one of the toughest droughts recorded in history will no doubt be much appreciated.
While pleased with the results of the survey, Miller says that it doesn’t end there with the Bank continuing to innovative solutions to members and continuing to focus on giving back to the communities it serves.
So, if you’re one of those Australian’s unsatisfied with your Bank get in touch with Regional Australia Bank to find out how you can become one of the most satisfied banking customers in the country.
*A Net Promoter score is an index from -100 to 100 that is used globally to measure the willingness of customers to recommend a company’s products and services.